
BURNALONG - Meet A Vendor
Shortlister hosted Daniel Freedman, Co-Founder and Co-CEO of BurnAlong to share their hard-won lessons on building and sustaining positive wellness habits while integrating seamlessly into a company’s existing programming and support structures.
ABOUT BURNALONG
BurnAlong is a corporate health, wellness, and social motivation platform with a life-changing mission to provide people the health and wellbeing programming and social support they need.
The areas where BurnAlong is focused on with clients are the following:
- Diversity and Broader Societal Movements
- Relatable Programming for All Employees
- Legal Requirements and Equal Access: Disabilities (ADA)
- Mental Health, Social Isolation, and Chronic Conditions
- Omnichannel and Local Connections
- Supporting the Health of Families
- The (Now) Future of Work: The Post-Covid Employee Experience and Building Culture – Recreating “Casual Collisions” online.

HOW BURNALONG SUPPORTS YOUR PEOPLE
Diverse programming, relatable instructors, social interaction, and anywhere/anytime access gets more employees, and their families, engaged and sustained in wellness activities. Founded in behavioral science and infused with social connections and motivation, BurnAlong is a powerful solution to influence positive change in the lives of employees and their families.
BurnAlong’s live and on-demand classes can be used by entire workforces–from the young, active, and healthy, to those who are just starting on their wellness journey, to those who require chronic condition support, to those who need workouts for seniors.
BurnAlong supports the new employee experience with the following four company culture shifts:
1. Choice and diversity
- 1,200+ Relatable Instructors
- 50 Categories
- 10,000+ On Demand Classes
- Daily Live Classes
2. Social motivation
- Up to 4 Family Members Can Join for Free
- Join Classes & Invite Your Family, Co-workers, & Friends
- Meet New People in Communities
3. Personalization
- Survey to start: meeting employees where they are, regardless of ability – including chronic conditions and disabilities
- Track Conditions & Goals
- Machine Learning
4. HR partnership and tools
- YOU-focused Onboarding and Implementation
- Robust Marketing Strategy and Engagement Roadmap
- Supports ADA Requirements for Access and Inclusive Programming
- Personalized, Holistic Wellness for Every Employee and Their Family
- Unique Company Challenges and Incentive Programs
- Unique Insights and Engagement Reports
- Quarterly Engagement and VOI Analytics
- Wearables Integration (Coming Soon)
THE PSYCHOLOGY OF BURNALONG
BurnAlong’s approach and the science behind impacting behavioral change is:

- Inclusion of family and community - Provides a unique benefit to everyone covered by their plans - their families are included.
- Changing wellness habits - Use of habit-stacking to layer in new habits into existing behaviors so habits “stick”.
- Relatable and diverse programming - Relatable instructors with classes across 49+ categories, supporting physical, mental, and financial wellness.
- Impacting mindset - Meet employees wherever they are in their wellness journey and celebrate small wins and progress.
Now, more than ever, the definition of wellness has broadened. A diversity of programming across physical, mental, and financial wellness is vital to drive engagement and positive change for clients. BurnAlong, has carefully built their platform on fostering authentic connections between people, empowering individuals through diversity of content and supporting companies and their wellness efforts with a full array of tools and analytics.
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