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Financial Fitness Group

Founded March 1998
San Diego, California

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Programs Offered

  • Financial Wellness


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Financial Fitness Group

Financial Fitness Group is a leading provider of cloud-based, independent and unbiased financial education and engagement platform. The FFG platform has been proven to improve financial aptitude, behavior, and confidence. FFG was founded in 1998 based on scientific research on how to improve the financial literacy of the citizens of the United States. That research continues to this day and is the driving force, along with our clients, to continuously meet the new challenges facing those with financial stress. As part the journey, FFG developed the Financial Fitness SCORE(TM) to help individuals and organizations assess, benchmark, and positively change their financial aptitude, behavior, and confidence. The Financial Fitness platform is modular and has solutions to meet each organization’s unique needs. The platform has been developed to be turnkey and easy to roll out and administer with the goal of minimizing resources required to support the platform. The turnkey platform is configured to each client’s needs and includes all of the communication assets and a step by step guide based upon our clients best practices. The most important aspect of the FFG platform is that it is data centric and the results and outcomes are measurable.

Value Proposition

Financial Fitness Group has been a leader in the “Financial Wellness” market for 19 years and we bring a unique blend of years of scientific research, the largest world-class library of FINRA compliant content and video, and a simple to use technology engagement platform. FFG has developed the leading metric for measuring financial stress with our unique assessment and Financial Fitness SCORE™ that measures the aptitude, behavior, and confidence of each participant and organization. Ultimately, the success of any program is measured by change and FFG has developed a unique set of tools to measure the change in financial wellness based on the change in the Financial Fitness SCORE. FFG is completely independent and unbiased and does not provide or sell any financial services or products.