Meet a Vendor

Personify Health – Meet a Vendor

Personify Health is the first personalized health platform to bring together holistic wellbeing, health navigation, and flexible health plan administration solutions into a single connected and engaging healthcare experience.

In This Post:

Presenters:
Picture of A.J. Cosenza

A.J. Cosenza

Regional Vice President, Sales

Picture of Liz Schmittgens

Liz Schmittgens

CHES, Director, Solution Consulting

Picture of Michael Gall

Michael Gall

Vice President, Health Sales

The current state of employee benefits is not working as effectively as it should. We all know that right now it’s overly complex and often fails to meet the needs of both employers and employees. Instead of empowering people to make smart, proactive decisions about their health, they end up feeling confused, restricted, and overwhelmed, which tends to lead to underutilization of benefits and overspending. Which we know are two outcomes that none of us want to see. You combine that with the continued rise of healthcare costs and healthcare spending. Overall, it’s not just a financial challenge, but a strategic one as well.

According to Personify Health, “business as usual” in health benefits is unhealthy and costly. Employers are facing a projected 9% increase in healthcare costs in 2025, while 65% of members report that managing healthcare is overwhelming and time-consuming.

At our last webinar, A.J. Cosenz, Regional Vice President, Sales, Liz Schmittgens, CHES, Director, Solution Consulting, and Michael Gall, Vice President, Health Sales, gave us a firsthand look at how Personify Health’s comprehensive, scalable, and high-impact platform is helping organizations across industries transform engagement, prevention, and intervention, and improve outcomes and achieve measurable ROI.

About Personify Health

Personify Health’s wellbeing solution empowers members to engage in their health actively. Patients often navigate complex healthcare. They need to understand their healthcare options and benefits and make more informed choices about their care. The outcomes we all want to see are: better health outcomes, greater satisfaction, and a reduction in unnecessary healthcare costs.

Personify’s comprehensive platform integrates personalized coaching, chronic condition management, and benefits navigation, tailored to each individual’s health journey. The emphasis is set on engagement and advocacy. Healthcare providers engage with patients more effectively, ensuring that care is both timely and accurate. Personify Health’s data-driven approach helps uncover insights. Furthermore, these insights can be utilized during the process to enhance patient care, minimize errors, and maximize the value of healthcare services for all parties involved.

Recognized as a global leader in health technology and named to TIME’s 2025 list of the World’s Top Health Tech Companies for Prevention, Personify Health delivers more than just another app.

Personify Health Solution

The Challenge: Complexity and Fragmentation

The traditional approach to employee health is fragmented. Employers often rely on multiple point solutions, each with their own platform, app, and engagement strategy. The result is a disjointed experience that leaves employees confused and disengaged.

For employees, this means juggling logins, remembering program rules, and searching for what’s covered and what’s not. For employers, it means wasted investment, low utilization, and difficulty measuring ROI.

This fragmented approach also creates emotional fatigue. Many members simply give up trying to navigate the maze of benefits. By doing so, they miss out on preventive care, wellness coaching, or disease management that could transform their health outcomes.

The Personify Health Solution: One Connected Experience

Personify Health was built on a simple but powerful premise: make healthier easier. By bringing together prevention, wellbeing, navigation, advocacy, and third-party administration (TPA) into a single, connected ecosystem, Personify Health helps employers simplify the experience and improve outcomes.

At the heart of Personify Health’s solution is a commitment to prevention and wellbeing. Their platform uses evidence-based coaching, lifestyle support, and behavioral insights to help members take small, meaningful steps toward healthier living.

Through one-on-one and group coaching, employees receive personalized guidance in areas such as nutrition, sleep, stress management, and tobacco cessation. For those facing more complex challenges, such as anxiety, weight management, or chronic pain, the platform connects them to the right digital therapeutic tools and ecosystem partners for additional support.

The results speak for themselves:

  • 7 out of 10 members improve key clinical health metrics.
  • 65% of high-risk inactive members become more active after joining.
  • 69% feel their company cares about their wellbeing after participating.
  • And 90% report feeling more effective in their roles at work.

These outcomes demonstrate the power of personalization. When members feel supported and understood, they engage more consistently and achieve better results.

Seamless support

Smarter Navigation and Advocacy

Healthcare is complex, but it doesn’t have to be confusing. Personify Health provides expert guidance before, during, and after care to help members make informed decisions and avoid unnecessary costs.

This includes:

  • Chronic disease and case management that delivers measurable savings.
  • Benefit maximization and cost-effective care steerage, ensuring members use the best available options.
  • Real-time analytics to provide actionable insights for employers and advisors.

By integrating navigation and advocacy directly into its ecosystem, Personify Health eliminates the guesswork and empowers both employers and employees to make better health and financial decisions.

A Smarter, Simpler TPA

For organizations seeking more control and flexibility, Personify Health offers a smarter, simpler Third Party Administration (TPA) model. With more than 60 years of national TPA experience, the platform combines claims management, care management, and member engagement into one seamless service.

Key TPA advantages include:

  • 99.7% claims accuracy, with over 85% processed in under 14 days.
  • Proactive clinical interventions to prevent high-cost claims.
  • Deep data transparency and analytics for smarter business decisions.
  • 400+ vendor integrations for flexibility and scalability.

Employers benefit from improved cost control and reduced administrative burden, while members experience smoother, faster service with a 45-second average response time and an 86% customer satisfaction rate.

Results that matter

Measurable Impact and Results That Matter

Personify Health’s model delivers measurable impact. A recent study validated by Merative (formerly IBM Watson Health) showed a 2:1 return on investment (ROI) for clients using the platform.

With an average engagement rate of 51% or higher, which is far above industry norms, and an average of 19 days per month of app usage, Personify Health helps members stay connected to their wellbeing in meaningful, lasting ways.

Employers also enjoy peace of mind, with a 94% client retention rate, a testament to the platform’s ability to deliver both immediate and long-term value.

Real Stories, Real Change

Behind the numbers are people like Gabrielle, a 45-year-old mother working in the manufacturing industry. For years, she brushed off her chronic back pain as “just part of getting older.” But with the support of Personify Health’s integrated ecosystem, from coaching and wellbeing tools to partner resources, Gabrielle was able to take control of her health, improve her mobility, and regain confidence in her daily life. Stories like Gabrielle’s illustrate what sets Personify Health apart.

When employees see their peers being recognized, it sets a standard and cultivates a sense of shared achievement.

Get in touch with the Personify Health team today!

Employers are increasingly turning to Personify Health because it delivers what traditional solutions cannot. In a world where healthcare is often complicated, Personify Health stands out by making it simple, connected, and personal. Whether it’s helping a member stay consistent with healthy habits, guiding an employer to reduce costs, or ensuring claims are handled seamlessly, Personify Health is redefining what it means to make healthier easier.

For more information, contact:

A.J. Cosenza – alan.cosenza@PersonifyHealth.com

Michael Gall – michael.gall@PersonifyHealth.com

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