Fresh Tri is a brain-based behavior change platform designed to support sustainable weight management across the full GLP-1 lifecycle. Built on neuroscience and behavioral science, Fresh Tri helps individuals develop lasting habits by aligning with how the brain actually forms behavior—through repetition, adaptability, and agency, not rigid tracking or short-term goals.
At the core of Fresh Tri’s approach is the Fresh Tri Triple Threat™, a unified behavioral infrastructure for employees with BMI ≥30. The program supports individuals before GLP-1 initiation, during active therapy, and after discontinuation or transition off medication. Rather than positioning behavior as a replacement for clinical care, Fresh Tri complements medical treatment while addressing the largest underserved group in the GLP-1 landscape: users who struggle with tolerance, persistence, or long-term outcomes.
Fresh Tri delivers one program with three flexible pathways—Behavioral First / GLP-1 Gating, GLP-1 Behavioral Companion, and Post-GLP-1 Maintenance—allowing participants to move seamlessly as their needs change. This structure enables equitable, compliant participation-based incentives and generates real-world behavioral data for employers and payers.
With an AI-powered mobile platform, coaching, and analytics, Fresh Tri provides employers and healthcare partners a scalable, evidence-based solution for sustainable weight management—focused on long-term behavior change, not short-term pharmacology.
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