Rebel Health & Performance is an employee wellness and performance coaching firm helping organizations build healthier, more focused, and more resilient teams. Based in Cary, North Carolina and serving clients across the United States and globally, we work with HR leaders and executive sponsors to design and deliver coaching programs that reach employees, managers, and senior leaders alike — moving wellness beyond surface-level perks to produce measurable change in how people feel, think, and perform at work.
Founded by Lucas G. Irwin — a University of Miami MBA and Brown University Certified MBSR (Mindfulness-Based Stress Reduction) Instructor — Rebel Health combines more than two decades of health coaching experience with evidence-based mindfulness, behavior change, and performance science. Our team has delivered programming for organizations including AARP, Assurant, Google, and Christian Dior.
We offer three partnership models — Signature, Exclusive, and Assembly — designed to flex to organizations of any size and any stage of wellness maturity. Coaching is delivered virtually, on-site, or hybrid, with formats ranging from live group sessions and multi-week cohorts to keynote talks and 1:1 executive coaching, all shaped around the culture and goals of the client.