BabySentry Ltd

BabySentry (BBS) is an Assisted Reproductive Technology (ART) management system used by fertility and IVF clinics worldwide. Its centralized EMR platform connects hospital and laboratory information systems, referral networks, third-party applications and national fertility registries into a single closed-loop workflow. Core modules span patient demographics, cycle management, cryo-inventory (sperm, embryo, tissue), embryology and timelapse imaging, genetics/PGT, OB tracking, billing, and real-time KPI/quality-assurance analytics. The platform integrates with major HIS/EHR systems (Epic, Cerner), lab and imaging vendors, witness systems, and national ART registries. BabySentry Ltd. is based in Limassol, Cyprus, with its US operating entity in San Pedro, California. Long-standing clients include Stanford, Johns Hopkins, Duke, McGill, and Genea.