FOODSMART- Meet A Vendor
Shortlister hosted Dr. Jason Langheier, CEO and Founder of Foodsmart (former Zipongo), and Katie McCormick Lelyveld, former press secretary for Michelle Obama and a key player in the White House “Let’s Move” campaign to discuss why employers need to care about health equity today more than ever, and what they can do starting today.
FOOD AND NUTRITION INSECURITY: A KEY DETERMINANT OF HEALTH
The COVID-19 pandemic exposed and exacerbated an existing problem: too many Americans deal with insufficient access to quality food. Additionally, over 50% of Americans are suffering from at least one chronic disease directly linked to poor nutrition. As a consequence, people with obesity were up to 92% more likely to die from complications related to COVID-19, demonstrating how vulnerable we’ve become due to poor nutrition.
WHY THIS MATTERS FOR EMPLOYERS
Food insecurity has hit an all-time high, exposing the lack of attention to SDoH and health equity in the workplace. As a result:
- 83% of employers believe SDoH will be essential to their organizations’ health and wellbeing strategies over the next 3 years
- 45% of employers are re-evaluating benefit design to address health inequity
- Social determinants of health and health inequity are becoming a top priority for organizations
BECOMING FOODSMART TO ADDRESS HEALTH INEQUITY
Foodsmart is the world’s largest telenutrition and foodcare solution that combines a national network of Registered Dietitians with Foodsmart’s highly personalized digital nutrition platform that supports meal planning, grocery ordering and more. This comprehensive approach is designed to yield consistently healthier food choices, lasting behavior change and long-term results.
Foodsmart creates long-term behavior change by addressing the top 3 issues their members face:
- Make people food “smart” - RDs work with each individual to help them learn what eating healthy means for them, their conditions, and their family’s preferences.
- Save Money - Save on average 34% each week on their grocery orders by using a grocery order comparison tool.
- Save time - Meal planning and grocery ordering can save members up to 2 hours each week compared to average weekly grocery shopping.
Foodsmart’s digital platform is focused on developing better habits, improving food insecurity, and creating long-term behavior change for all. They help members get engaged and stay inspired by:
- Targeted email personalized to your employer’s eligibility file
- Food incentives
- Events to engage participation
- Chef webinar to build excitement
- Social media initiatives to activate community
FOODSMART IS PROVEN
Foodsmart brings foodcare to life for more than 1.25M employees from 700 clients, Foodsmart offers proven clinical value for your members:
- 11% increase in employee retention
- 86 net promoter score
- +39% of members with obesity lose >5% weight
- More than 2:1 ROI
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