Since 1961, Humana has built a strong foundation by providing a 360 degree view of health for members. In 1991 we began acquiring assets to expand our health and well-being capabilities, investing over billion in health and wellness solutions. The product of these investments is Go365®, a wellness program with a proactive approach to well-being, currently supporting 5 million members.
Go365 helps members understand the details of their health and informs them of ways to improve or sustain their total well-being. Go365 is grounded in actuarial science and behavioral analytics, utilizing behavior change models to effectively measure results. We address the reasons why people find unhealthy lifestyles easier and more appealing, and we work to eliminate barriers while incorporating valuable lessons about motivation and supporting positive behavior. Our goal is to engage members of all risk levels by rewarding them for short-term activities that are in their long-term interest, ultimately creating new healthy behaviors. By working with clients, we develop integrated, organizational health and well-being models, supported by a customized engagement strategy and proven, actionable steps through a four-pillared approach: establish a baseline of health, promote sustainable behavior change, foster a culture of well-being, and plan for the future.
One of the most attractive features of Go365 is that the program is deeply rooted in verifiable data. Member activities are updated automatically using data feeds or authorized forms so members can monitor their progress at any time.
Go365 recently completed a five-year study of how the program can help with employee health, cost savings, and productivity. Below are some of the highlights from the study:(1)
• Members were more likely to report eating more fruits and vegetables, exercising more per week, experiencing lower levels of stress, and being non-smokers.
• Biometric data showed that members were more likely to have healthy ranges in blood pressure, blood glucose, and cholesterol.
• By Year 5, compared with low-engaged members, high-engaged(2) members
o Paid a per member per month average of 6 less in healthcare.
o Had an average of 35 percent fewer emergency room visits and 30 percent fewer hospital admissions.
o Reported 55 percent fewer Unhealthy Days(3), which can reflect productivity, absenteeism, and presenteeism.
(2) Average Go365 Points earned per year were used to determine engagement.
- PLATFORMS & HUBS
- Wellness Companies
- H&P POINT SOLUTIONS
- Corporate Sleep Disorder Vendors
- Diabetes Prevention Programs
- Diabetes Management Programs
- Corporate Metabolic Syndrome Vendors
- Diabetes Programs
- Financial Wellness Programs
- Financial Coaching Tools
- Financial Education
- Financial Coaching
- Investment Advisors
- Corporate Student Loan Programs
- EAP Providers
- Mindfulness at Work
- Stress Management in the Workplace
- Corporate Resilience Program
- Tobacco Cessation Program
- PHYSICAL WELLNESS
- Corporate Fitness
- On Demand Fitness Programs
- Gym Network
- Corporate Fitness Programs
- Corporate Fitness Challenges
- Corporate Challenge Program
- Corporate Walking Challenge
- Corporate Nutrition Programs
- Health Coaches
- Health Coaching Software
- Telephonic Health Coach
- Health Literacy Programs
- Incentive Fulfillment Companies
- Weight Management Programs
- CLINICS, ASSESSMENTS & SCREENINGS
- Biometric Screening
- Home Screening Kits
- Venipuncture Biometric Screening
- Finger Stick Blood Test
- Off Site Lab Testing Programs
- Corporate Immunization Companies
- Health Risk Assessment
- Physician Forms
Go365_EG_General Overview Flyer_MR.pdf
Humana’s Bold Goal.pdf
Go365 Member Experience and Touch Points.pdf
Go365 Five-Year Study Report, 2019 (06.07.19).pdf
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